Marketing teams must use both data and metrics to demonstrate progress VisionEdge recently released the 15th Annual Marketing Performance Management (MPM) Benchmarking Study conducted in partnership with Demand Metric. The ongoing study “How to Make Progress on Your Marketing Excellence Journey” strives to understand how marketing organizations can accomplish superior performance measurement, management and function as Centers of Excellence. Boardroom […]Read More
The CMO could be the most powerful technology decision maker in the enterprise in the next five years.
By Charles Badoain This prediction, validated by analysts like Gartner and evidenced by the plethora of new marketing technology cheap nba jerseys offerings wholesale nfl jerseys flooding the market, is both terrifying and thrilling to marketing leaders in the midmarket. With this in mind, we bring you the inaugural Midmarket CMO Forum, a unique gathering […]Read More